There are many people out there just like you

December 12, 2011

PAUL SMITH

2365 S Mayfield Ave

Chicago, IL 60652

Cell: (123)-555-1234

[Subject: Normally bold, summarizes the intention of the letter] -Optional-

Dear PAUL SMITH,

You can make your crafts hobby into a money making business.

There are many people out there just like you, the only difference being that they are having fun with their hobby but are also earning money. Who wouldn’t want to earn a potential thousands of dollars just for doing what you were doing anyway?

We offer you an invitation to our next seminar “Turning Your Hobby into a Business”. In the seminar we will explain the five easy steps to make money from your hobby.

You will learn from those who only a few months ago were in the same position as you. They will teach you about:

*(List of the five steps to success)

and much, much more.

Give me a ring today, or return the attached application card, and we will send you all the information you need to know about the seminar. This information also includes a list of all the local crafts fairs that will let you exhibit.

There is absolutely no obligation and if you decide not to attend the seminar you are free to keep all of the information we send you. This information is known to have a value of $25, and it is yours for free no matter what you decide.

Sincerely,

Lachman

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