Now you’ve come to realize that it really does take a lot of effort

December 6, 2011

PAUL SMITH

2365 S Mayfield Ave

Chicago, IL 60652

Cell: (123)-555-1234

[Subject: Normally bold, summarizes the intention of the letter] -Optional-

Dear PAUL SMITH,

Now you’ve come to realize that it really does take a lot of effort keeping teenage kids off the phone. They all think they “own” it, and that their phone calls are more significant than that of anyone else’s at home.

What if there are 2 or more kids in your home who think like that? The most rational thing for you to do is to apply for another line = And now you can get it at a really affordable rate!

For more information, call us at 1234567 or email at [email protected]

Grab this chance now to make your calls anytime of the day at the lowest prices ever!

Sincerely,

Bishop

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