HENNERY SMITH
2365, S Mayfield Ave
Chicago, IL 60652
Cell: (123)-555-1234
[Subject: Normally bold, summarizes the intention of the letter] -Optional-
Dear HENNERY SMITH,
During the last week of February, we sent you a brochure of our new products. Since we have already established a good long-time working relationship, we gave you a special promo for the month of March to order them at discounted rates. March is about to end soon and so is the promo yet we still did not hear anything from you. You are probably busy and might have overlooked our special offer for you.
From our years of working with each other, we have known you to be a man who greatly values customer satisfaction. You have always wanted to provide your customers with great products. If you would just take the time to peruse the brochure, you might find some things that would interest you.
If you decide to order now, we can give you a 15% off on the total amount of your purchase on top of the 10% on the individual product rates. So hurry and make your order before the promo period ends!
Sincerely,
Xanti